Welcome to North End Subaru
At North End Subaru, we believe that exceptional service is at the heart of every customer experience. Located in Lunenburg, MA, our team is dedicated to creating a welcoming environment where buying a car feels stress-free and enjoyable. Customers rave about our knowledgeable staff, from attentive salespeople like Justin and Greg to our diligent finance manager, Tom, who ensures you get the best deal possible. Whether you’re exploring the features of your new vehicle or navigating financing, our commitment to customer satisfaction shines through. Join us at North End Subaru, where your automotive journey begins with trust and care.
- 757 Chase Rd, Lunenburg, MA 01462, United States Hotline: +1 978-582-4911
Welcome to the captivating world of North End Subaru, a distinguished car dealership located at 757 Chase Rd, Lunenburg, MA 01462. With a dedicated team and a commitment to customer satisfaction, North End Subaru stands out as a premier choice for those in the market for reliable vehicles and exceptional service.
The essence of North End Subaru can be encapsulated in its customer testimonials. Patrons rave about their experiences, consistently highlighting the friendly and knowledgeable staff. Justin Gordon and Greg, among others, have garnered particular praise for their attentiveness and ability to simplify the car buying process. Whether you're aiming for a **2025 Subaru Forester** or the versatile **2024 Subaru Crosstrek**, you can expect a no-pressure environment where your needs take center stage.
- Outstanding Service: Customers such as Edward Chunn and Barbara Dietrich have reported outstanding service, noting the professionalism and patience exhibited by the team, particularly when addressing specific needs and concerns.
- Comprehensive Assistance: From financing to post-purchase guidance, the knowledgeable staff goes above and beyond, ensuring you grasp every feature of your new vehicle. Micala Caisse's experience exemplifies this, with staff dedicating time to familiarize her with all the perks of her Outback Wilderness.
- Community Focus: Transitioning from other dealers, customers like Sunindiya Bhalla appreciate the local, welcoming vibe of North End Subaru. The team's willingness to listen and adapt to individual needs solidifies their status as a reliable option for Subaru enthusiasts.
What truly sets North End Subaru apart is its commitment to making car buying a stress-free experience. With competitive financing options and a transparent approach, customers like Christopher Harris have walked away feeling satisfied and excited about their purchases. Additionally, the attention to detail, such as customer-friendly Halloween decorations, adds to the warm atmosphere.
In conclusion, North End Subaru offers more than just vehicles; it delivers an experience that transforms the process of buying or leasing a car into an enjoyable journey. With its customer-centric approach and a lineup of quality Subaru vehicles, consider visiting North End Subaru for your next automotive adventure.

Recently purchased a 2025 Forester and the service was outstanding with no pressure to buy. Justin Gordon was very attentive and knowledgeable and took the time to show my wife and I how to use various features of the vehicle. Financing was easy and very competitive with other banks.

North End Subaru is absolutely amazing! From beginning to end, the whole team makes every step easy and they are so helpful. Greg is the best salesman. He is there to explain each and everything that you need to know. Mike, the manager, is great for all the added support and questions. Tom, the finance manager doesn’t miss anything. He makes sure that everything you need for the best deal is there and helps you get it. Marisa and Jonathan over in the service department are two of the best at their jobs. Very customer oriented and driven to help please the customer. I will forever be a Subaru owner for the safety of the car but these individuals here will forever keep me at North End.

I worked with Mark Atkinson who was extremely helpful setting up time to go over options in different vehicles and making time for me to test drive the cars. He was courteous and efficient with no pressure placed on me to buy either model. Once I decided to buy the process was made easy by Mark Tom and Greg. Tom helped me with finances finding the best deal, and Greg took time to go over the new drivers manual as well as time to show me all the features the 2024 Subaru Cross trek Premium had to offer! I couldn’t be happier with the service provided and my beautiful new car!

I recently purchased a 2025 Subaru Forester from North End Subaru. My experience there could not have been more positive. Everyone we encountered in the course of the purchase process was terrific, but our sales person, Justin D, was truly exceptional. Justin was professional, knowledgeable, and extremely helpful, not only in translating the inevitable “car speak” about the mechanics and perks of the vehicle we were buying, but in shepherding us through the labyrinth of particulars that is involved in any car sale. My husband suffers from Alzheimer’s, and Justin was incredibly patient and accommodating when asked the same question multiple times, or a simpler version of an explanation was required. I am grateful to him for turning an experience I was dreading, into one that I’ve been able to cheer about. Well done, Justin! I should mention that in addition to the excellent customer service, the Halloween decorations were truly exceptional.

I could not have had a better experience leasing my outback wilderness from north end. I got exactly what I was looking for in car. The whole team was very kind, professional and knowledgeable. Greg was absolutely wonderful and even took the time to show me how to use a ton of the features that my new car has that I probably would’ve been lost trying to figure out on my own. Some features I didn’t even realize the car had too. Thank you so much to everyone at North End Subaru! I will refer everyone who asks me for a recommendation to go to North End, as they won’t be disappointed!

I went in and met Mike the service manager right away. I told him I was looking for a 2025 Subaru outback. He directed me to Justin who made me feel very comfortable.We made a fair deal with my trade, and the professionalism and experience showed from the beginning to the end including Tom the finance guy. I brought my new red outback home and my wife loved the car and color so much she wants it, so I decided to purchase the exact car but in black for myself. Two 2025 Subaru Outback’s (premium plus) from North End Subaru in on week! So exciting!! Can you tell how satisfied I am with the service? VERY! Great experience.

The service adviser was very helpful. She did some research and found there was an extended warranty that saved us thousands of dollars. She kept us updated and was able to secure a loaner car.

Switched to North End Subaru after being a longtime customer of another Subaru dealer. North End has the local feel. The staff are so nice and willing to work within your parameters. Would highly recommend. Amber, Mike, and Tom are all great!